Google Ads adds 2 new campaign types Video views, demand gen

Google Ads 2025. A Guide to Google Ads Bidding Strategies in 2025 As we step into 2025, Google Ads continues to evolve, leveraging artificial intelligence (AI), automation, and new personalization capabilities to redefine digital advertising Emerging trends in artificial intelligence, growing demand for personalization by customers, and stark privacy infractions across several markets create speed changes in Google Ads trends.

Google Ads is undergoing major changes in 2025, and staying ahead requires understanding these updates and adapting your strategies As we step into 2025, Google Ads continues to evolve, leveraging artificial intelligence (AI), automation, and new personalization capabilities to redefine digital advertising

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Their machine-learning algorithms are continuously getting more complex and nuanced to make automated bidding better and better. Here are the highlights: Added support automatically generating enhanced video assets for Performance Max campaigns.; Removed all feed-related entities from the Google Ads API like Feed, FeedMapping, FeedService, AdGroupFeed, feed_placeholder_view.Users should now use assets to achieve the same purpose.; Demand Gen ads now support 9:16 portrait image assets. From new campaign types to shifts in user search behavior, this guide will help you navigate the evolving Google Ads landscape effectively

Google Ads Demand Gen Explained 2024 Complete Guide. Google has set a definitive timeline for sunsetting Video Action campaigns Performance Max campaigns now offer better targeting and reporting, while Google's new open-source Marketing Mix Model, Meridian, aims to improve cross-channel budget allocation

How To Do Google Ads Keyword Research in 2025 YouTube. Emerging trends in artificial intelligence, growing demand for personalization by customers, and stark privacy infractions across several markets create speed changes in Google Ads trends. How you can grow with Google Ads in 2025; How Demand Gen is Changing